Wednesday, 21 October 2009

SEO and Strange Searches

Image representing Blogger as depicted in Crun...Image via CrunchBase

It's an odd fact of life that Blogger blogs have brilliant 'SEO', which has led to some odd rumples in the space time continuum. Every now and then I like to share a few of the stranger or more interesting searches that have popped people through a wormhole to this dusty little corner of the Web - I've included a few that I think are strange because I don't think I deserve the attention.

SEO, search engine optimisation, is a set of techniques that are used to attract the attention of search engines as they 'crawl' the Web looking for the right content to present to you when you search for something. Vagaries in SEO can mean that search engines put some interesting stuff at the top of the pile sometimes. For instance, to search for the glorious and famous Fakhreddine Restaurant in Amman and get me rambling can be something of a let down.

Strange searches (the phrase itself belongs to the blog - if you Google it, this is what you get) include batty or worrying things - for instance "www.anemal faking wamen", I don't think he meant impersonating, or the perennial "russian girl face slash" which I honestly wish I didn't 'own' as the first search result. Here are a few notes on recent searches that piqued my curiosity, just in case they pique yours!

how to fake incompetence
I'm not sure how to take this one, but a Google search of this phrase takes you straight to your number one incompetence fakery blog! I almost feel I should write a post to at least help those brilliant minds who are trying to disguise their talents under a bumbling, shambolic and useless exterior. Or perhaps just redirect them to HSBC, who are capable of doign a pretty good job of it - although I'm not entirely sure they're faking.

my city my metro
It's baffling, but with all the millions that Dubai's Road and Transport Authority (or RTA as we lovingly call them) has invested on the campaign to let us know that the damn huge HotWheels set on stilts that snakes ubiquitously through our city is 'our' metro, you still get people like me when you search for the slogan they pumped so much money into. As young people today say, 'pwned'.

confidence in media
What's worrying is not just that you get to here by searching for it, but that I have a constant drizzle of searches doing just that!

Fake deoxyribonucleic acid
The more insanely esoteric your post titles, the oddest searches you'll land. Sadly for the international criminal looking to hedge against future DNA tests by faking his DNA, the best thing the internet can offer is me whining about DNA testing in the UAE...

air outpost
It's actually slightly tragic that when you search for the name of one of the most important early documentaries to use the format we recognise today as 'documentary', created by London Films under Alex Korda and featuring a score by respected C20th composer William Allwyn, you get led here. Surely someone more interesting or important has something more interesting or important to say about this little slice of film history?

fake plastic dubai
I have nothing to add.

The post linked above explains all. I'm delighted to 'own' the Arabic for schizophrenic.

nmkl pjkl ftmch
My favourite of all time. Not only do people actually SEARCH for 'nmkl pjkl ftmch', I now own it. Official. Ha, Sherif Abaza! Ha!

TDS for Aquafina and Fake Pringles
I'm actually quite proud that thousands of consumers from around the world have landed here having googled questions about what's actually in Aquafina and Pringles. It does show how 'consumer voice' can really make a difference to people's choices. I actually feel a bit useful. Have to stop that before I start taking myself seriously...
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