Showing posts with label Media  Social Media Arab Media Forum Twitter. Show all posts
Showing posts with label Media  Social Media Arab Media Forum Twitter. Show all posts

Thursday 26 May 2011

The UAE TRA: More Front Than Brighton

The UAE's Telecommunications Regulatory Authority, or TRA, has called for increased use of social media services. The most immediate result of this announcement was me spitting tea out all over my long-suffering (and terminally ill) notebook.

The story, carried by Gulf News today as a 'Gulf News Report' rather than, more truthfully, a subbed WAM file, is linked here. It really is a quite remarkable display of doublespeak.

"The emergence of social media has opened gateways of communication with the rest of the world," said Mr. Al Ghanim. "It is always a good idea for a company to use social media to connect with communities they serve because it improves media coverage. In addition, social media encourages user participation, openness, conversation, connectedness and a sense of community."

Go to http://www.orkut.com from the UAE and you'll find it is blocked. Yes, it's not the most brilliant social media site in the world, but it is blocked by the TRA because of the content that people have put up on it. The TRA has had a long history of blocking 'dating', sorry, I mean social media sites. Twitter was blocked until August 2008, retarding the platform's adoption in the UAE. Flickr was similarly, until relatively recently, blocked in the UAE. Blogs have also been blocked by the TRA, including the still-blocked Secret Dubai Diary.


Take a look at the little beauty above: it's a snapshot of tweets from @theuaetra and it's totally representative of the 102 tweets that the organisation has pinged out into the Twitterverse in a one-way sputtering of informational spitballs. There has been no interaction at all - although it'll be interesting to see how today goes.

The TRA's YouTube channel contains nine videos uploaded three days ago, two three weeks ago, three a month ago and so on. Started at the end of December 2010, it initially drew quite high views (total views of its uploaded videos just top out the 5,000 mark) but the last batch of videos have earned one or two views each. Rather charmingly, comments are enabled, but I couldn't find any actual comments, even on videos that have attracted over 200 views. The channel has eight subscribers and one friend.

The TRA is also on Facebook, where it has garnered a remarkable 63 Likes. Again, the information flow is pretty one way with no Likes, Comments or Discussions. The oldest post I could find was dated the 2nd March. There is precisely one consumer interaction on the Facebook page and I reproduce it below. Beyond this, I have absolutely nothing more to say on the matter.


"Social media encourages user participation, openness, conversation, connectedness and a sense of community."

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